👋🏻Hello there, I am Yi-Yun (Athena) Chu 朱乙勻!
I am a Ph.D. student in Information Systems at Heinz College, Carnegie Mellon University. Prior to Ph.D., I obtained a dual Bachelor’s degree in Advertising and International Business from National Chengchi University (NCCU) and a Master’s degree in Management of Information Systems and Digital Innovation from the London School of Economics and Political Science (LSE).
I am on the job market for 2025-2026.
News
[Oct 2025] Scheduled to present at the INFORMS Annual Meeting
[July 2025] Scheduled to present at the BU Platform Strategy
[June 2025] Awarded Daniel and Rise Nagin Dissertation Fellowships
[June 2025] Awarded the Flash Session Winner award for the "User Generated Content" session, ISMS Marketing Science Conference
[May 2025] Awarded the George Duncan Second Research Paper Award, CMU
[May 2025] Spending Summer 2025 as a Research Scientist Intern at Netflix
[Feb 2025] Selected to attend NBER Digital Economics and AI Tutorial
[June 2024] Spending Summer 2024 as a Research Scientist Intern at Netflix
Work Experience & Professional Services
- Netflix, May - Aug, 2025
Research Scientist Intern - Netflix, June - Aug, 2024
Research Scientist Intern - Organizer of IS Student Presentations Over the Cloud (ISPOC) Seminar, 2023
- Reviewer: ICIS (2023-2025), CIST (2024-2025), PACIS (2024)
Awards
- Daniel and Rise Nagin Dissertation Fellowships, 2025
- Flash Session Winner award for the “User Generated Content” session, ISMS Marketing Science Conference, June 2025
- George Duncan Second Research Paper Award, CMU, 2025
- CMU Presidential Fellowship, 2021-Present
- CMU Graduate Student Assembly/Provost Conference Funding, 2022
- CMU Graduate Student Assembly/Provost Conference Funding, 2025